Following the success of the the last 2 years Ezypay once again is coordinating the Australian Fitness Industry Survey (AFIS), an industry wide survey to capture critical information to assist the club industry grow during these difficult economic times.
The surveys gathered together information for owners and operators to bench mark their clubs with international research, the rest of the country and within their state. The 2009 AFIS included two additional surveys talking directly to over 100,000 active and lapsed club members to get the thoughts, feelings and perceptions our members have of our clubs and the fitness industry. This information was then compared with the club survey to give us for the first time an accurate and insightful overview of how the industry is tracking.
The 2008 Inaugural Australian Fitness Industry Survey received 264 responses from clubs around Australia. Analysis of the findings has provided us with an unprecedented insight into the operation of fitness facilities across Australia. The results have enabled us to create a profile of a ‘typical’ health and fitness facility in Australia.
For more information about what is in the 2008 AFIS, we provided the below links. For your electronic copy please contact us.
- 2008 AFIS Contents page
- 2008 AFIS Introduction
- 2008 AFIS Methodology
- 2008 AFIS The respondents
- 2008 AFIS Sales & Marketing
Lookig for 2010 AFIS sponsors
This year, to help us provide clearer and greater accuracy and more insightful comparisons, we are looking for key Australian fitness industry suppliers and businesses to partner with us to conduct the 2010 AFIS.
Check the attached 2010 AFIS sponsorship proposal.
For details, contact us or 1300 762 726.