Sponsoring the FILEX 2014 Business Summit

FILEX 2014


Date: Thursday 3 April 2014

Venue: The Medallion Club, Etihad Stadium, Docklands

Time: 8.30am to 5.30pm

Cost: Network Member $569 and Non-member $649

CEC: 3



The best way to make your fitness business extremely successful is to take advice from experts who know how to do exactly that. The FILEX 2014 Business Summit provides this opportunity in abundance.

A line-up of incredibly well respected international and local presenters, from both within and outside of the industry, deliver a day of highly relevant case studies, practical measures and the inspiration you need to help your fitness business embrace change and become a leader in its marketplace.

Join fellow industry leaders for a day of innovative ideas, discussion and networking that will have positive repercussions on the way you conduct business for years to come.

Morning Sessions


Book yourself solid® for clubs and studios
Michael Port


You know only too well how difficult it can be to get your personal trainers to fill their schedules with clients and your group exercise instructors to promote their classes. In this session Michael teaches you how to get every member of your team booking more business. From the six core self-promotion strategies and effective sales conversations, to sales cycle development and more, you’ll take home the tools needed to be a master ‘sales’ trainer. More than that, by learning how to implement the Book Yourself Solid system for your business, while teaching your staff to do the same, you’ll be setting the foundations to turn your entire team into a sales generating force.


Innovation for commercial gain
Nils Vesk


Rethinking how you run your business operations is a crucial step in maintaining your commercial success. Innovation not only allows you to rethink your day-to-day operations, it also provides practical solutions to your service challenges and offers fresh improvements that can increase the impact and effectiveness of your business. Innovation has become an essential skill in hundreds of industries worldwide, and the business of fitness is no different. In this session, innovation architect Nils delivers a clutch of practical and replicable innovation tools that you can apply immediately to improve your business’ bottom line. With the right information, anyone can become a world-class innovator – and that information is here.


Key metrics for fitness business success
Reece Zondag


These are disruptive times. The market has changed but the key metrics that drive us have remained largely intact. Measuring the effectiveness of member touch points, as well as the commercial drivers can be hard work. As a leader in a new era of club business you cannot afford to let tradition hold you back. Reece reveals what some of the industry’s best businesses are measuring to drive success.


Afternoon Sessions


Harnessing innovation and technology in fitness
Justin McDonell, Roxana Olivares & Justin Tamsett

FILEX 2014 Forums feature three industry leaders presenting their unique ideas in 20 short minutes each. Join Justin, Roxana and JT to discover their perspectives on three key areas of technological innovation in fitness – virtual group exercise, online sign-ups and bio-tracking software – and identify the impact they can have on your bottom line. Concise, revealing and thought-provoking, your mind will be opened to a world of business possibilities.


Create an exceptional culture for your team
David Patchell-Evans


David, more commonly known as ‘Patch’, is the largest private owner of fitness clubs in the world – an achievement attributable largely to the culture he has created. Discover exactly what it takes to understand and define your personal culture, and how, from there, you’re well on your way to creating a club culture that engages your team and your members – and spells success for your business. Learn what your culture says about you, your purpose in work and life, and the big opportunities beyond your club doors. Fostering an exceptional culture does require commitment and a focus on good intentions, but it also boosts profitability and makes your corner of the world a better place to work, workout and live.


For more information or to book your ticket please visit the website here.

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