Who are LTYB (and what is their community like)?

Listen to Your Body (LTYB) is a personalised group training business that started in Victoria, Australia and has since grown into a national fitness community.

With studios now open across Australian states, NSW, WA, QLD and SA, LTYB continues to build on its mission of creating community-focused fitness experiences that empower every member with the skills they need to achieve their goals. LTYB's unique approach focuses on community-centric inclusivity and authenticity. They cater to underserved demographics who often feel excluded from the wider fitness community - like older adults and people beginning their fitness journeys - by offering tailored programs that adapt to individual needs and celebrate personal milestones.

The problem

Before partnering with Ezypay, Listen to Your Body relied on MBO and Stripe to manage its payments. However, LTYB and members faced ongoing challenges with the general functionality of this solution and ongoing questions around cash flow and settlement - which made financial planning difficult.

Additionally, the team often struggled to get timely support, leaving operational issues unresolved for longer than expected. Ultimately, Listen to Your Body had outgrown the capabilities of MBO and Stripe and needed a more tailored solution for its growing business, moving instead to the combined solution offered by Ezypay and Hapana.

Collection rates: 99%+ success with Ezypay

"Listen to Your Body has been with Ezypay for 5 years now. They always do a job for us, they always take payments seamlessly, they offer us great support by keeping communication lines up and importantly - keeping our cash flow strong." - Ben Fletcher, CEO, Listen to Your Body.

A seamless payment experience

Since partnering with Ezypay in May 2020, LTYB has consistently achieved a 99%+ ultimate payment collection rate.

This dependability empowers both franchise owners and members with confidence that payments are managed smoothly, reducing disruptions or awkward conversations with members about overdue fees.

Ezypay’s Relationship Management team plays a key role in this success, working closely with LTYB’s decision-makers to ensure they maximise the value of Ezypay's approach. By supporting LTYB with a steady supply of timely payments, Ezypay empowers the LTYB franchise to grow.

Rapid deployment to power LTYB’s growth

“Ezypay makes it so simple to onboard new locations. Whenever we sell a new Listen to Your Body franchise location, Ezypay helps us get ready to start billing our members within days.” - Ben Fletcher, CEO, Listen to Your Body.

Onboarding new sites within mere days

LTYB’s expansion has been supported by Ezypay’s ability to deploy payment collection for new sites quickly. As new LTYB locations open, Ezypay can set up new sites within 3 business days, helping new franchisees start serving members without delay.

This speed and flexibility have been crucial as LTYB scales across Australia. It means every new studio can provide the same reliable payment experience that members (and the market) expect. Plus, Ezypay is designed to be ready to start accepting payments immediately after onboarding is completed, meaning new LTYB locations can bill their members right away.

A partnership built on trust

"Ezypay works with 20 businesses in our network currently without issue. I would recommend Ezypay for a fitness business or any business looking for a direct debit billing solution." - Ben Fletcher, CEO, Listen to Your Body.

With nearly five years of working together, Ezypay and LTYB continue to build a strong partnership that supports LTYB’s vision for growth and community impact. Through proactive support and technology that grows with them, Ezypay is proud to help LTYB focus on delivering personalised fitness experiences that truly change lives.