2014 Fitness Club Infograph
DOWNLOAD THE 2014 FITNESS CLUB
We Know what Your Members Want.
11,126 fitness enthusiasts living across Australia, New Zealand, Singapore, Malaysia and Hong Kong took the Fitness Industry Survey test this year.
Download the Ezypay club infograph today to find out what they think about your gym.
The Australian fitness industry is currently worth over AUD$1.3 billion, consisting of approximately 2,834 businesses and an employment of 19,573 staff members. While the industry is perceived to be trending towards a healthy growth, barriers such as the global financial crisis, high initial investment cost, difficulty in securing a viable location and overall competitiveness in the market is limiting the annual growth to less than 5%. Will the 2014 fitness club infograph show that financial constraints such as potential franchise fees and cash flow issues in running gyms and fitness clubs operations pose a significant barrier to entry? The role of the Fitness Industry Survey is to supply all clubs and fitness centres with premium-level information FOR FREE to assist them in making more informed business decisions. We believe we have done this with the 2014 Fitness Club Infograph.
The 2014 survey received over 11,000 responses from gym owners, club managers and members directly involved in the fitness industry. Since the very first fitness industry survey launched in 2008, there has been a 57% increase in participation and campaign awareness. This year, the fitness industry survey has been extended to include other pro-fitness countries such as Australia, New Zealand, Singapore, Hong Kong and Malaysia. Download your free copy of the 2014 Fitness Club Infograph today bases on our latest Fitness Industry Survey results to gauge how your club, gym or fitness centre measures up against other businesses in terms of operations, facilities, club type and challenges.
BONUS: Club Infograph includes data on The Top 10 Reasons Members Stay at a Gym